The Monsanto Monopoly
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Barriers to Entry
Perhaps the most valuable piece in creating and maintaining Monsanto’s monopolistic control over the global market is its effectiveness at establishing legally binding barriers to entry. With over 11,000 patents, Monsanto owns and controls almost all plant material we eat and use on a daily basis ranging from corn, soybeans, wheat, canola and sugar cane. Monsanto is becoming increasingly powerful through the patenting and sale of its products. As a result, Monsanto is not only dominating the genetically modified food markets, but through its sheer size, natural crops are becoming increasingly difficult to come by. In essence, Monsanto is quickly gaining control over the world’s most essential natural resource; food. The lack of competition in the market (at the hands of patenting) allows Monsanto to sell their product for a high price without consequence. As a result, farmers are now forced to buy their seeds directly from them, and can sometimes not afford to buy a full year’s worth of seeds for their annual crop.
Watch between 1:35 - 2:00 for a breif explanation on their monopolistic power:
Pricing Strategy
Watch between 1:35 - 2:00 for a breif explanation on their monopolistic power:
Pricing Strategy
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The Revolving Door Advantage
Although denied by Monsanto employees, the revolving door theory is something that cannot be overlooked when investigating how Monsanto has been able to achieve its Monopolistic power over the global food market. This is all thanks to a long history of dealing with the United States Government; Monsanto has developed many close ties within governmental organizations such as lobby groups and more importantly; the Food and Drug Administration (FDA) and the United States Department of Agriculture (USDA). The FDA is in charge of investigating and approving food products developed by Monsanto. It is not uncommon for Monsanto employees to leave the company to work in government lobby groups and or the FDA and vice versa. Coincidently, these workers are often the ones to make significant gains benefiting Monsanto as a company.
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In conclusion, with extensive patenting, close ties with governmental agencies and the engineering of a series of unique and interdependent products, it is clear as to why Monsanto has established a Monopoly. With these tools, it will be simple for this agricultural biotechnology to continue to enjoy its monopolistic power over an otherwise untapped market.
Works Cited:
"News & Views." Monsanto ~ How Monsanto Prices Seeds. Web. 12 Apr. 2012. http://www.monsanto.com/newsviews/Pages/seed-prices.aspx.
"Buckle Your Seatbelt:Â The Roundup Ready Patent Expires in 4 More Years. | Farmgateblog.com." Buckle Your Seatbelt:Â The Roundup Ready Patent Expires in 4 More Years. Web. 12 Apr. 2012. http://www.farmgateblog.com/article/buckle-your-seatbelt-the-roundup-ready-patent-expires-in-4-more-years%20.
"U.S. Department of Agriculture." 302 Found. Web. 12 Apr. 2012. http://www.usda.gov/wps/portal/usda/usdahome.
Photos Cited:
"Bust Monsantoâs Monopoly, Sign This Petition Now!" Hartke Is Online! Web. 13 Apr. 2012. http://hartkeisonline.com/local-food/bust-monsantos-monopoly-sign-this-petition-now/.
"Organic Farmers Sue Monsanto over GMO Seeds." The Watchers. Web. 13 Apr. 2012. http://thewatchers.adorraeli.com/2011/04/05/organic-farmers-sue-monsanto-over-gmo-seeds/.
"StimulatingBroadband.com: USDA Will Issue $400 Million in Broadband Loan Funds This Year." StimulatingBroadband.com. Web. 13 Apr. 2012. http://www.stimulatingbroadband.com/2011/04/usda-will-issue-400-million-in.html.
Videos Cited:
Weavingspider. "The Monsanto Monopoly." YouTube. YouTube, 07 Mar. 2012. Web. 13 Apr. 2012. http://www.youtube.com/watch?v=nLknvmEhU8s.
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